Course Content
Accessible by Design: Inclusive Online Learning Experiences

Lesson 1: Text and Written Content

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Overview

In this lesson, you’ll focus on creating strong, learner-centered goals and outcomes that form the foundation of an accessible and inclusive course. You’ll learn how to use learner personas to shape SMART course goals and translate them into measurable learning outcomes using tools like Bloom’s Taxonomy and the ABCD method. These outcomes will guide every decision you make in your course design process.

Objectives

By the end of this lesson, you will be able to:

  • Distinguish between course goals and learning outcomes.
  • Use learner personas to inform the focus and scope of course goals.
  • Write clear, SMART goals that support learner success.
  • Create measurable outcomes using Bloom’s Taxonomy and the ABCD format.
  • Align goals and outcomes with accessibility and UDL principles.

Exercise

Before moving on, take a moment to reflect on what you’ve just learned. These questions are designed to help you connect the lesson content to your own course and your future learners.

You can jot down your answers, share your thoughts in the comments, or just reflect quietly. These small reflections will help you shape your learner persona at the end of the module.

  1. Who are your potential learners and what specific needs might they have?
  2. Identify 2-3 characteristics that will influence how you design your course.

Lesson Checklist

  1. Watch the video lesson
  2. Review the resources
  3. Work on the exercise

Resources

Lesson Slides
IDEO Human-Centered Design Tooklit